To introduce Service leavers to the theory and practice of marketing and selling in a commercial environment.
- Definitions and context
- Marketing environments
- The marketing mix (Product, Price, Promotion Place)
- Customer satisfaction
- Market research and intelligence
- Marketing strategies
- Developing a marketing plan
- Models of selling
- Selling in practice.
The Centre issues a Certificate of Attendance.
There are considerable opportunities for sales and marketing skills for self employment opportunities in small businesses and for careers in sales and marketing.
Right Management reserves the right to cancel and/or amend course dates, times, contents and venues as listed on this website. Every effort will be made to give the Service leaver as much notice as possible and a reasonable course alternative or alternatives may be suggested, if possible. If this is not possible or the alternative(s) is/are not acceptable to the Service leaver, Right Management, who deliver all non-contract courses listed, may refund in full the total amount paid to date for non-contract funded courses, or, in the case of MOD Contract Funded courses, in agreement with the MOD, the Service leavers IRTC grant will not be notionally reduced.